Here is a listing of articles filed under: Branding

  • Hey Ivory: You’re going the wrong way!

    Posted on: October 4th | Filed under: Branding

    You know that night scene in Planes, Trains and Automobiles when John Candy sleepily winds up driving on the wrong side of the highway? The panicked drivers on the RIGHT side of the road start screaming “YOU’RE GOING THE WRONG WAY!!!!” until it’s almost too late. That’s how this rebranding makes me feel. I want to […]

    Continue Reading...